How do you want your customers to remember you?
Whether you’re gunning for the title of most budget-friendly hotel or championing your establishment’s fantastic location, we can all agree on one thing: we all want to provide the best experience for our guests.
More than the tourist attractions that your guests can enjoy just a stone’s throw away from your hotel or the big bucks that they can save, at the end of the day – quite literally – it all boils down to your guests’ experience in your rooms.
A large part of your guests’ overall lodging experience is the linens you provide. No amount of high-end wallpaper or fancy vintage furniture can amount to the difference linens make during their stay.
Making the right choice on your hotel linens can also spell a huge difference in your overhead costs. This is, to put it simply, one of your most important investments. What are your choices? How do you make the right one? Here’s what you need to know about your hotel linens.
Bed linens are comprised of blankets, sheets, duvet covers and pillow covers. All these items factor into the overall quality of your hotel rooms. Most available bed linens on the market are either made of 100% pure cotton or synthetic (polyester or poly-cotton blend) materials. The main difference, however, is the thread count, which is the number of threads used per square inch of the sheet. A higher thread count naturally feels softer and more luxurious, ergo more expensive.
While cotton is normally more breathable, polyester and poly-cotton are ideal options if you’re looking for products that are more durable, easier to maintain, and retain color longer. So, if you’re looking for colored sheets for your hotel linens, this is your best option.
Nobody likes a scratchy, thin, faded towel against his or her just-showered skin. Even low-maintenance guests will appreciate the comfort of a soft, plush towel after a relaxing warm bath or refreshing shower. The right choice of towels or robes can make a world of difference in your hotel guests’ experience.
Towels come in a range of materials but the most popular are terrycloth cotton towels and the more luxurious Egyptian cotton towels. When choosing your towels, consider the color (white is king but the right color can work wonders for your bathroom aesthetics) and the material.
Your choice of linens makes up only half of the equation. The other half depends on how you maintain the quality of those linens. Your high thread count sheets and plush towels won’t remain luxurious for long without the right kind of maintenance.
When it comes to linen service, maintaining quality and providing your guests with the best linens every time, outsourcing your hotel linen service needs is your smartest option. Here’s why:
Maintaining the quality of your linens requires a careful balance of good industrial equipment and expert experience. Investing in these items on your own can be a little heavy on the budget. Outsourcing the services merely means committing to a quality linen service. The cost of maintaining the required linen supply rests solely on the service provider.
Bed linens and towels are some of the most intimate types of linens. The idea of having to share them with total strangers can creep out even the most experienced of travelers. To ensure that you get industry-certified cleanliness in your sheets and towels, you’d need to invest in equipment and human resource, not to mention the constant training and certification requirements. Your other option is to hire a commercial linen service provider that is prepared to handle all this and more.
Whether you’re upgrading the volume at the last minute or just thinking of overhauling your bedroom aesthetics with a new type of linens and towels, outsourced linen services for your hotel is the easiest option.
Every opportunity to provide an excellent, unforgettable guest experience is also an opportunity to grow your brand. Outsourcing your hotel linen service needs will help ensure that you provide your guests with their best hotel experience, without leaving you with the heavy burden of maintaining your own linens.
Talk with Crown Linen to learn more about how we can help you with your hotel linen service needs. Call us today at 800-733-8090!